Twinlab Fuel, Muscle, Endurance, Recovery, Sexual Health, Weight Management

ISIBrands: Privacy Policy

ISIBrands respects the privacy of every individual who visits our web sites, including ISIBrands.com, Twinlab.com, and TwinlabFuel.com web sites (“Site”) and we are strongly committed to protecting their personal information. Please take a moment to read the following policy statement to understand how ISIBrands collects, uses and safeguards the personal information you provide to us on the Site.

USE OF THE SITE CONSTITUTES ACCEPTANCE OF THIS PRIVACY POLICY.
Sometimes ISIBrands may ask you to provide specific information when you order a product online, enter a sweepstakes or otherwise contact us. In this case, ISIBrands needs the information, such as name, internet and/or e-mail address, billing address, shipping address, telephone number, credit card number, etc., in order to respond to your request or contact you. When obtaining information from you, ISIBrands will ask only for the information we and our business partners need to provide the product or information you have requested. ISIBrands may use customer information to improve our Site, to provide a product or service to you, or to communicate with you about those products and services. We may also share customer information with business partners for credit card processing and authentication, for product delivery, or other business purposes. However, ISIBrands will only share customer information with business partners upon terms that prohibit them from making any independent commercial use of individually identifiable customer information and that prohibit them from sharing the data with third parties or otherwise making it publicly available.

Like many other commercial web sites, ISIBrands’s Site may use a standard technology called a “cookie” that measures the number of visitors to the different sections of the Site. Cookies are designed, generally, to collect and store the name of the domain from which you access the Internet (e.g., aol.com, if you are connecting from an America Online account), the date and time you access ISIBrands’s Site, and the Internet address of the web site from which you linked directly to ISIBrands’s Site. ISIBrands uses the information collected by cookies to improve its site and make it more useful to visitors. ISIBrands’s cookies do not collect personal information.

ISIBrands may disclose your personal information, without prior notice to you, in response to law enforcement activity or other governmental request; to respond to subpoenas, court orders or administrative agency requests for information, to enforce our contract or property rights, to protect ourselves or others, or when required or otherwise permitted by law. For example, we may share information to reduce the risk of fraud or if someone uses or attempts to use our site for illegal reasons or to commit fraud. Information we collect may also be transferred in connection with any sale or merger of the company or any division or business line of the company to which the information relates.

ISIBrands uses commercially reasonable means to protect the integrity of our Site and the confidentiality of collected data. Thus, if you place an order with us, we will use Secure Sockets Layer encryption to protect the security of the transmission. However, we cannot provide absolute assurances against, and will not be liable for, breaches of confidentiality due to system failures or unauthorized access by third parties.

ISIBrands’s Site is intended for use only by individuals who are 18 years of age or older. If you are not 18 years of age or older, do not submit any information to the Site.

This Site may contain links to websites of retailers or other third parties who are not affiliated with ISIBrands. We are not responsible for the operation of or collection of any information from any web sites operated by unaffiliated third parties. For relevant information, please refer to the privacy policy for any unaffiliated web site.

Our business and the laws that regulate us change from time to time, and we reserve the right to change this policy. If we do change this policy, we will post the revised version on this Site.

Performance Nutrition Basics

With so many products to choose from in the Sports Nutrition category it can be overwhelming for consumers to determine what to purchase. Always remember the single most important supplement you can take is a high quality multi vitamin. I like to think of multi vitamins as the body’s nutritional insurance policy.

Consider this: the human body is literally a big chemistry set. Although most athletes understand the important role carbohydrates, fats and protein play in our diets, many fail to realize our food choices may lack the quality vitamins and minerals needed to support our metabolism at its highest level.*

For example: Vitamin B1 (Thiamin) is primarily responsible for carbohydrate metabolism along with the function of the nervous system.* Vitamin B2 (Riboflavin) is an important agent in the repair of all cells following rigorous training or competition!* Vitamin B6 (Pyridoxine) is crucial in the metabolism of sugar, fat and protein.* Vitamin B15 (Pangamate or Pangamic Acid) is known for its ability to increase blood and oxygen supplies to tissue.* Magnesium is a mineral essential to muscle contraction.* The lack of this key mineral can result in fatigue, spasms, muscle twitching and muscle weakness (A condition any athlete wants to avoid!).1 These are just a few examples of the role vital nutrients play in the performance of strength and endurance athletes.

Athletes (including active individuals) burn through these micro nutrients at a much faster pace than average people, and that will ultimately play a critical roll in your overall performance.*

If you want to be a successful athlete or simply perform at your peak level, you need to provide your body with everything it needs. Multi vitamins deliver micro nutrients at the cellular level to help maintain a healthy metabolism!* They are involved in thousands of metabolic functions throughout our day from building muscle tissue, to breaking down sugars and fats for energy consumption.*

Up for a nutrition Challenge? Click here.

References
1. Davis, Paul O. Ph.D & Hatfield, Frederick C. Ph.D. Fitness The Complete Guide. International Sports Sciences Association, Santa Barbara, CA, 2000.

Magnesium: The Muscle Mineral

What separates the average Joe six-pack (muscle, not beer) from professional body builders? Other than genetics, and lifting heavier weights, it is probably not your workout. The differences lie in the fine details; really warming up before a workout, weighing food, counting calories, planning meals and understanding muscle nutrition.

While there are many minerals that are important for muscle growth and metabolism, perhaps the most important is magnesium.* Magnesium is an electrolyte that is critical to cellular energy, vitality and membrane integrity.* Magnesium is also a cofactor in more than 300 biochemical reactions. There is a strong link between magnesium levels and the stress hormones cortisol.1

So what does magnesium do for muscles?

Magnesium plays a critical role in anaerobic and aerobic energy production. Specifically, the synthesis of adenosine triphosphate (ATP) relies on magnesium dependant enzymes (ATPases). ATP is the ‘energy currency’ of the body and fuels all muscle contractions. Extra magnesium can improve athletic performance if you are below optimal levels. 2,3,4

There are studies carried out on resistant trained and physically active people that would argue against the need to supplement magnesium5,6. However, these studies assume no deficiency in serum magnesium levels. Even when the quality of food is high and the diet is balanced, athletes often struggle to meet magnesium needs so supplementing to RDI levels (400 mg) is advisable.

Sources of magnesium include halibut, whole grains, cereals, green leafy vegetables, nuts and supplements.

1. Br J Nutr 100(5):1038-45 (2008)
2. J Nutr 132:930-935 (2002)
3. Endocrinol Metab Clin N Am 22:377-395 (1993)
4. Med Exerc Nutr Health 4:230-233 (1995)
5. Med Sci Sports Exerc 33: 493-498 (2001)
6. J Int Soc Sports Nutr 1:12-20 (2004)

Sleep and Exercise

By Thane Slagowski, Vice President, Product Development & Quality for Twinlab.

I am a great believer in the power of exercise to help you sleep better; the better you sleep the more energy you will have for exercise.

You can learn a lot about energy and sleep by observing nature. I have a hyperactive puppy (a French bulldog named Yoda) who loves to chew on socks and is often caught stealing flip flops. To protect my family’s shoes and socks from doggy slobber, we take him on a walk each day. After the walk, Yoda is mellow and goes out like a light. In parallel, I doubt construction workers have a hard time falling asleep. Why not apply this same principle to your sleep and exercise routines?

Sleep can be the perfect supplement to your exercise routine. Research shows that the release of growth hormones peaks during deep sleep, while at the same time blood flow to muscles increases and your metabolic rate slows. All this is the perfect formula for the repair and growth of muscle tissue. 1

From personal experience, you’ve probably seen many of the other benefits of a good sleep routine, including mood stabilization and increased learning and memory functions. Leptin, an appetite-regulating hormone, is also directly influenced by your sleep routine. You may have a bigger appetite if you don’t get enough sleep, because leptin levels drop and increase appetite.2

Suffer from insomnia? Studies indicate that exercise—especially morning exercise—will help you sleep better.3 An hour of stretching and walking daily can help relieve many sleep problems that often stem from the stresses of regular life.

Exercise at least four hours a week and remember that any exercise is better than none, regardless of the time of day. You should note, though, that exercising right before heading to bed can lead to difficulty sleeping. It is recommended that you exercise at least three hours before going to bed, to give your body enough time to cool off. A lowered body temperature is needed for sleep onset. In order to support vigorous exercise, a positive energy balance from sleep is critical.4

So remember, to help your mind and body regenerate, reduce stress, be more alert and reach your fitness goals, get at least six to seven hours of sleep each night.

1. McManus, Mark. “How to Sleep Your Way to Big Muscles.” Retrieved December 10, 2008, from http://www.musclehack.com/how-to-sleep-your-way-to-big-muscles/
2. Plotnick, Rachel. “Diet, Exercise, Sleep! The Path to a Healthier Lifestyle.” National Sleep Association. Retrieved December 10, 2008, from http://sleepfoundation.org/article/sleep-topics/diet-exercise-and-sleep
3. American Academy of Sleep Medicine (2008, June 12). Moderate Exercise Can Improve Sleep Quality Of Insomnia Patients. ScienceDaily. Retrieved December 4, 2008, from http://www.sciencedaily.com/releases/2008/06/080611071129.htm
4. Ibid.

Chocolate Chip Cookies

The chocolate chip cookies of our childhood are not really the best choice for grownups: They're loaded with fat, in the form of butter, chocolate, and nuts, and a lot of that is saturated fat. But there's nothing really like them . . . or is there? This recipe contains much less fat (some of it olive oil, rather than butter). Oats adds satisfying texture (and heart-healthy soluble fiber) while soy nuts, which taste like roasted peanuts, supply beneficial isoflavones. So the cookies are still a treat, but a guilt-free one.

Tandoori-Style Turkey Cutlets

In Indian cuisine, tandoori-style dishes are those that have been baked in a high-heat clay oven called a tandoor. The dishes also traditionally include marinating the food first in a spiced yogurt sauce. A regular Western oven at a high temperature has to substitute for the authentic tandoor, but the marination is the same. If you like spicy food, choose a hot curry powder.

Broiled Tuna Burgers

While tuna burgers are often made by combining tuna with breadcrumbs, we’ve used heart-healthy oats instead. The sun-dried tomato “bits” can be found in many supermarkets. If all you can find are whole sun-dried tomato halves, choose soft, tender tomatoes and cut them into bits with a pair of scissors or a knife.

Tri-Berry Salad

This elevates the fruit salad to new heights. Serve it as an opener to a meal, or after the main course, European-style. It could even be a simple fruit dessert.

Fresh Fruit Gelatin

Between the fresh orange juice, sliced fresh strawberries, and canned mandarins, this light, refreshing dessert has heaps of vitamin C.

Fettuccine with Burdock & Peas

The combination of burdock and peas is reminiscent of a dish done with artichokes. If you like, serve with freshly grated Parmesan for sprinkling. As you cut the burdock, drop it into a bowl of cold water with a little lemon juice or vinegar to keep the burdock from discoloring.